Privacy Policy

Effective date: 2026

1. Introduction

Sweet Union respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what data we collect, how we use it, and the choices you have.

2. Information We Collect

We collect information that you provide directly to us, including:

  • Name, email address, phone number, and profile information.
  • Identity documents and video selfies submitted for verification.
  • Preferences related to tribe, religion, language, family values, and partner criteria.
  • Messages, voice notes, and other content you share within the platform.
  • Device and usage data such as IP address, browser type, and app interactions.

3. How We Use Your Information

We use your information to:

  • Create and verify your account.
  • Provide culturally-aware matching recommendations.
  • Enable safe communication between members.
  • Maintain platform security, prevent fraud, and enforce our Terms.
  • Send service updates, support messages, and optional marketing communications.

4. Verification Process

To keep Sweet Union safe, we verify government-issued IDs and conduct live video selfie checks. Verification data is handled securely, stored with encryption, and only used to confirm identity. It is not shared publicly with other members.

5. Family Involvement Features

With your consent, you may invite family members or guardians to view limited profile information, endorse matches, or participate in conversations. You control what family members can see and may remove their access at any time.

6. How We Share Information

We do not sell your personal information. We may share data with:

  • Service providers who help us operate the platform (hosting, payment, identity verification, analytics).
  • Law enforcement or regulators when required by law or to protect safety.
  • Other users only as you intentionally choose through the platform (for example, sharing your profile with a match).

7. Data Security

We use industry-standard encryption, access controls, and monitoring to protect your data. No system is completely secure, and we encourage you to use a strong password and report any suspected unauthorised access.

8. Your Choices & Rights

You can update or delete much of your profile information from your account settings. You may also request access to, correction of, or deletion of your personal data by contacting us. Marketing emails can be unsubscribed from at any time.

9. Data Retention

We retain your information for as long as your account is active or as needed to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we remove or anonymise your data in accordance with applicable law.

10. Children's Privacy

Sweet Union is not intended for anyone under 18 years of age. We do not knowingly collect personal information from minors. If we learn that a minor has provided us with personal data, we will delete it promptly.

11. International Data Transfers

Sweet Union operates across Africa and the diaspora. Your information may be processed or stored in countries other than your own, using safeguards designed to protect your privacy.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes through the platform or by email. Continued use of Sweet Union after the effective date means you accept the updated policy.

13. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us through our WhatsApp channel.